Make sure all employees connect their profile to the Page properly. Here are a few employee advocacy tactics to add to your LinkedIn toolkit.ġ. It’s easier to grow your LinkedIn following by tapping into your employees’ networks than just starting from scratch. When employees post, they reach more people than the company page does. Using employees and their network to grow your LinkedIn audience 14 Organic Tactics to Grow Your LinkedIn Audience Some of these will be quick wins with immediate results where others may take sustained efforts over months for a payoff. 27 Legit Ways to Grow Your LinkedIn Company Page Followers & Engagementįirst, let’s start with unpaid tactics. Why? The algorithm weights content from people more favorably than pages. Growing a personal brand audience is much, much easier than growing a professional page.
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